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Morita Akio:The master brain behind Sony

Akio Morita: Redefining Consumer Products

Image by clydesan via Flickr

Morita Akio was the co founder of Sony Corporation, the innovative  brand for many electronics products ranges from Music system to advanced LED TVs.

On May 7, 1946, Morita and Ibuka founded Tokyo Tsushin Kogyo Kabushiki Kaisha (Tokyo Telecommunications Engineering Corporation, the forerunner of Sony Corporation) with about 20 employees and initial capital of ¥190,000. Morita’s family invested in Sony during the early period and was the largest shareholder.

In 1949, the company developed magnetic recording tape and in 1950, sold the first tape recorder in Japan. In 1957, it produced a pocket-sized radio (the first to be fully-transistorized), and in 1958, Morita and Ibuka decided to rename their company Sony (sonus is Latin for sound, and Sonny-boys is Japanese slang for “whiz kids”).

In 1960, the Sony Corporation of America was established in the United States. In 1961, the Sony Corporation of America was the first Japanese company to be listed on the New York Stock Exchange

On November 25, 1994, Morita stepped down as Sony chairman after suffering a cerebral hemorrhage while playing tennis. His successor, Norio Ohga, had joined the company

Morita was vice chairman of the Keidanren (Japan Federation of Economic Organizations), and was a member of the Japan-U.S. Economic Relations Group(Wise Men’s Group).


In 1966, Morita wrote a book called Gakureki Muyō Ron (学歴無用論, Never Mind School Records), where he stresses that school records are not important to success or one’s business skills. In 1986, Morita wrote an autobiography titled Made in Japan. He co-authored the 1991 essay The Japan That Can Say No with politician Shintaro Ishihara

Morita was awarded the Albert Medal by the United Kingdom‘s Royal Society of Arts in 1982, the first Japanese to receive the honor. In 1993, he was awarded an honorary British knighthood (KBE)

About lycon[MANOJ]

I am a Teacher from India. My interest floating around teaching ,blogging,reading, philately , numismatics, programming,wp theame development and photography. You can reach me @ or


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